Help & getting started.
A short guide to getting the most out of Lorvy — how credits work, how to brief each of the four pillars, and how Brand Vault keeps everything on-brand.
How Lorvy works
Lorvy is an AI creative studio for Amazon brands. You brief a tool in plain English and, in a few seconds, get a finished, on-brand result you can hand straight to a photographer, designer, or your Amazon account team. Everything runs in the browser — no install, no setup.
There are four creative pillars — Brand Identity, Image Studio, Product Video and UGC Video — and every plan unlocks all of them. You spend credits per generation; images are cheapest, video and UGC cost more (the exact amount always shows before you generate).
Quickstart
Three steps from sign-up to your first finished asset.
Create your studio
Sign up free — 10 credits, no credit card. Every tool is unlocked from the start.
Brief a tool & generate
Pick a tool, fill the short brief, hit Generate. Then copy, export, or save the result.
The four pillars
Each one is brand-aware and built for a specific job. See them in detail →
- Brand Identity — a full identity system: name, palette, typography, voice pillars and taglines.
- Image Studio — drop a product photo into any scene, relit to match. Generate four takes, upscale to 2K.
- Product Video — animate a product photo into a cinematic clip, with camera moves and up to 4K quality.
- UGC Video — authentic creator-style clips: a real person holding your product, with an optional talking, lip-synced avatar.
Credits & plans
Credits are how you pay for generations, and they reset monthly. Images are light — an image is 1 credit (each extra variation is 1 more). Video costs more compute, so it’s priced higher: a product video is 12–30 credits depending on quality and length, and a talking UGC avatar is 50 credits. The exact cost always shows on the Generate button before you spend. Every plan unlocks the full toolset — you just pick how many credits you need.
- Free — 10 one-time credits
- Starter · $15 — 100 credits / month
- Pro · $45 — 250 credits / month
- Studio · $100 — 600 credits / month
Run out before the month resets? Buy a one-time top-up pack from inside the studio — those credits never expire. See all plans →
Brand Vault
Generate a Brand Identity, then save it to your Brand Vault. From then on, every other tool automatically picks up that brand’s voice, palette and style — so your listings, social posts and briefs all stay consistent without re-briefing each time.
Privacy & security
Three commitments we make in writing.
- No public-model training. Your inputs and outputs are never used to train a model accessible to anyone outside your account.
- Encrypted in transit and at rest. TLS in transit, encrypted storage, and your catalog isolated to your account.
- Built on SOC2-certified infrastructure (Vercel and Supabase), with GDPR-aligned data handling.